About MeetDenmark

MeetDenmark is the national development organisation for the Danish business event industry. The organisation was established on the basis of the Danish Tourism Act. Its members are the Ministry of Cities, Rural Districts and Transport and 12 destinations across Denmark.

Foto: Kim Wyon

MeetDenmark's purpose is to develop and promote the Danish business event industry, including strengthening private and public efforts to attract more international conventions and meetings to Denmark, with the aim of creating growth and development in the tourism industry and Danish business in general.

Members

Aalborg Convention Bureau
Copenhagen Convention Bureau
Destination Fyn Convention Bureau
Destination Kystlandet
Destinations Trekantsområdet
Destination Sønderjylland
VisitAarhus Convention Bureau
VisitFjordlandet
VisitHerning
VisitLollandFalster
VisitNordsjælland
Visit Sydsjælland & Møn
Ministry of Cities, Rural Districts and Transport (By-, Land- og Transportministeriet)

Learn more about the members here.

Board of Directors

MeetDenmark's Board of Directors are:

Pia Lange Christensen (CEO VisitAarhus) - Chairperson
Søren Tegen Pedersen (CEO Wonderful Copenhagen) - Vice Chairperson
Katja Moesgaard (CEO VisitDenmark)
Martin Perregaard-Bitsch (CEO Destination Trekantsområdet)
Mette Gottlieb (CEO VisitHerning)
Jakob Ipland (CEO Destination Nord)
Tue Kempf (Director Destination Fyn)

Finance, performance contracts and bylaws

MeetDenmark has DKK 4.7 million annually on the Danish Finance Act (2024). In addition, there is an annual fee from members. Furthermore, national funds are ‘geared’ locally at the destinations.

MeetDenmark has an annual ‘Goal and Performance Contract’ with the Ministry of Cities, Rural Districts and Transport (By-, Land- og Transportministeriet).

Foto: Science in HD

Overview: The MeetDenmark Legacy Studies

Since 2017 MeetDenmark has conducted three mayor projects on outreach and legacy. The purpose has been to identify how Danish destinations can create significant added value for visiting congresses while also increasing the value for Danish society beyond the traditional economic benefit.

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Foto: MeetDenmark

MeetDenmark's members

MeetDenmark's members are the Ministry of Cities, Rural Districts and Transport (By-, Land- og Transportministeriet) as well as 12 Danish destination organisations.

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Foto: Fern

MeetDenmark's Strategy

The potential of business tourism is significantly greater than the direct turnover. Our mission is for business tourism to be used as a lever for the development of society in general. And our vision is to be internationally recognised as one of the most innovative destinations.

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