Wonderful Copenhagen
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DestinationPay

DestinationPay is a global model for the future of tourism, inviting destinations to create their own CopenPay initiative and rethink their role in global travel.

Foto: Wonderful Copenhagen

Join DestinationPay

Curious about CopenPay or thinking of building your own version? By joining DestinationPay, you’ll become part of a global network of destinations that share similar ambitions. As part of the network, you’ll be invited to participate in dedicated workshops and webinars, share experiences and practical know how with peers, and gain access to the latest updates and learnings directly from the CopenPay team.

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Join DestinationPay

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CopenPay Outdoor

Our CopenPay Learnings

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Foto: Mark Tanggaard© Wonderful Copenhagen

It all started with CopenPay

What began as a pilot program in 2024 quickly grew to include more than 100 local partners and thousands of visitors from around the world. The global interest and success of CopenPay have inspired us to evolve the concept into a global model through DestinationPay.

All you need to know about DestinationPay and CopenPay

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About DestinationPay

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CopenPay 2025

About CopenPay

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Contact us

DestinationPay press release
Daniel Rasmussen GreenKayak

DestinationPay press release

Foto: Daniel Rasmussen

Download DestinationPay press release (PDF)

Copenhagen Launches New Global Tourism Reward Scheme.pdf
PDF243KB

For inquiries

Elisabeth Markussen - Senior Manager – Digital
Elisabeth Markussen EMA

Elisabeth Markussen

Senior Manager – Digital

For press

Giuseppe Liverino - Senior Manager – Press & PR
Giuseppe Liverino GLV

Giuseppe Liverino

Senior Manager – Press & PR